Apex Mountain and OTIS Technologies Partner to Produce Off the Beaten Path Live in Las Vegas for SHOT Show
Posted on: Jan 06, 2026
FOR IMMEDIATE RELEASE
OTIS Partners with Apex Mountain to Host Live Recordings of Off the Beaten Path Podcast at SHOT Show 2026 Booth in Las Vegas
Boynton Beach, FL — January 6th, 2026 — OTIS, a leading American manufacturer of firearm cleaning and maintenance solutions, has partnered with Apex Mountain to host live, on-site recordings of the acclaimed podcast Off the Beaten Path at the OTIS booth during SHOT Show 2026 in Las Vegas.
The collaboration marks a unique integration of brand experience and storytelling on one of the firearms industry’s biggest stages, bringing conversations on culture, community, and the outdoors directly to the show floor. Hosted and produced by Apex Mountain, Off the Beaten Path explores the great outdoors, the Second Amendment, and modern outdoor culture through comedic, thoughtful conversation—often blended with live music.
“OTIS understands that today’s customers connect with brands through authentic stories and community, not just product,” said Cush Arrue, Marketing and Creative Director at Apex Mountain. “We’re honored OTIS is opening its booth to create space for meaningful conversations and fresh voices at SHOT Show.”
Throughout SHOT Show, Off the Beaten Path will record interviews with special guests, creators, brand leaders, and community voices from across the outdoor and Second Amendment space. Episodes captured at the OTIS booth will be released as part of the show’s upcoming season and featured across both Apex Mountain channels.
Apex Mountain will provide full production services on-site, including video and audio capture, guest coordination, and post-production delivery. The partnership reflects both organizations’ commitment to elevating the industry through professionalism, creativity, and inclusive representation in outdoor media.
About OTIS
Otis Technology is known for manufacturing the most advanced gun cleaning systems and accessories available. The superior Breech-to-Muzzle® design combined with unmatched quality has positioned Otis as the gun care system of choice with the US Military. Otis Technology is SMART GUN CARE. Learn more at www.otistec.com.
About Apex Mountain
Apex Mountain is a full-service marketing and creative agency specializing in the outdoor and Second Amendment industries. Through content production, strategy, and brand storytelling, Apex Mountain helps companies build meaningful relationships with modern audiences. Apex Mountain also produces the podcast Off the Beaten Path, exploring outdoor culture and community through conversation, comedy, and live music.
Learn more at: www.apxmntn.com
Media Contact
Cush ArrueMarketing & Creative Director, Apex Mountain
cush@apxmntn.com
www.apxmntn.com
561-777-2033