You now can sign up for our 17th annual POMA Business Conference in Broken Arrow, Oklahoma from June 12th-15th. MORE DETAILS HERE.
Make sure to sign up for our 3rd annual Shooting Sports Showcase in Talladega, Alabama, from Sept 25th – 26th.
MORE DETAILS HERE.
Check out POMA Insight Sessions, our conference-style educational sessions that are being offered virtually. We’ve got more to come, and you don’t want to miss it! Free for members and a great value for non-members. Sessions are recorded and available to members and registered attendees. Archived Insight Sessions can be accessed here.
Welcome and thanks for stopping by the Professional Outdoor Media Association (POMA) website. Whether you’re a hunting and ﬁshing industry communicator, industry professional or an avid outdoor sports enthusiast, POMA is working hard for you.
POMA is dedicated to seeing the traditional outdoor sports story is told honestly and fairly so hunting, ﬁshing, the shooting sports and trapping will endure.
Subscribe to POMA News and keep up with POMA news, events and issues. If you’re an industry professional, join us.
No one is doing what POMA is doing when it comes to education and opportunities. POMA reacts quickly to situations and is in tune with the needs of media and industry.J.R. Robbins NRAHuntersRights.org
I’ve learned over the years that the quickest way to get from where you are to where you want to be is to find someone who is already where you want to be and do whatever he or she tells you to do. POMA is the best place to find a mentor to help you become an outdoor communicator, a PR professional, a videographer, a photographer or any other area for communicating the out-of-doors.... Read MoreJohn E. Phillips Book Author, Writer & Photographer
I just wanted to tell you how much I appreciate our membership in POMA. I thought you might like to hear a great example of why it is important for companies like mine to support you. John Phillips has a new book, with a second volume already being worked on, that teaches people How to... Read MorePaige Darden MyTopo, a Trimble Company
As a full-time freelance magazine writer and book author I spend a lot of time alone - in the office, traveling and in remote locations. POMA through its Briefs, Business Conference and webinars offers me a very valuable means of staying in communications/networking with others in my field.... Read MoreJ. Wayne Fears Freelance Communicator
Like many POMA members, I wear a variety of hats. Part TV production, part public relations, part freelance writer, my job varies and I go where the day takes me. The associations I build, the contacts I make and the information I learn at POMA's Summer Business Conference helps me every step of the way.... Read MoreKevin Tate Creative Director, Mossy Oak Productions, Part-time Freelance Writer, Barbecue Grill Assembler and Flyswatter Salesman
It pays to be a POMA member, Darren Warner said in a recent note to POMA. As a member, I'm able to receive more than three times as much for my work, from Buckmasters Rack magazine, than I would if I were not a POMA member.Darren Warner Freelance Writer
POMA is amazing. The responsiveness to member needs is unheralded among professional organizations. POMA listens to our clients’ needs and reacts to them. POMA’s commitment to the industry shows at every conference. Our clients can’t afford to not be at the conference each year.The Media Group – Joe Wieczorek Owner
After admiring Rockhouse Motion's work for a while, Ian connected with Aaron, and after exchanging emails and chatting on the phone, they realized they have the same work ethic: Work hard and long, cut out all the BS, and produce a premium product.... Read MoreIan Merritt Photographer, Creative Director, and Videographer at IDM Photography
POMA provides incredible opportunities, far exceeding any expectations I had for being a POMA member. POMA Money Line listings provide room to spawn new thinking, expand opportunities, explore life in a new facility or role, just great! Keep up the great work!David Barus Freelance Writer
POMA is a money maker! A casual conversation at the POMA business conference turned into a friendship, and almost immediately, into a lucrative business deal for Gun Talk Media. In business, it's often about the contacts, and POMA provides quality contacts.Tom Gresham Gun Talk Media
Born and raised in Hollywood, California, Allan has worked in the film & television industry for over 30 years. A veteran of the United States Marine Corps & decorated former California Firefighter/Paramedic, this experience led to the creation of a multi awarding winning video production company that has taken him around the world from Indigenous countries, hostile territories & 3rd World Countries producing some of the most extreme documentaries from Mt. Everest to the jungles of Bosnia and beyond.
Hi, I live in Athens, Alabama with my wonderful husband Larry. He is an avid fisherman and I like to dabble with it. We have eight grandchildren that we love to spoil.
Beth Alcazar lives in Central Alabama with her husband, Sean, their three children, and a 115-pound German Shepherd. Beth often describes herself as "just a mom with a gun." In her spare time, she enjoys reading, crafting, competitive shooting, and baking... and hopes that her AR-15 handling is as smooth as her 7-layer chocolate-cookie cheesecake.
Husband and father of two boys and a lifelong outdoorsman. I hunt, fish, shoot, camp, fish, hike, backpack, paddle and more.
Vaznis graduated cum laude from the University of Massachusetts at Amherst and later earned his MSW from Tulane University Graduate School in New Orleans. He now lives on a farm in upstate New York with Grizz, a 30-pound woodchuck with a voracious appetite for the neighborsâ€™ gardens. He has published three books on hunting and a western novel.
I've been an outdoor writer for 30+ years, three time Arizona Outdoor Writer of the Year and 2021 inductee to the Arizona Outdoor Hall of Fame. I write for many print and online publications.
Born & raised in California. Grew up camping and fishing. Started playing guitar at age 14 and took up hunting at hunting at 25. I spend my time hunting, fishing, gold mining and playing music. Order of importance depends on day of the week.
An avid outdoorsman. I spend as much time as possible in lakes and streams fishing and out in the field/forest hunting. This matches well with the gig I have with Tourism Saskatchewan given my love of the outdoors and my enjoyment of building professional relationships.
Although born in Colorado, Darren Choate has lived in Arizona for over 40 years. Growing up in the White Mountains of eastern Arizona provided the stage for him to become a hunter and ethical sportsman. After graduating high school, Choate served his country as an airman in the US Air Force for four years. For the majority of his tour, he was stationed at Elmendorf AFB in Anchorage, Alaska. After an honorable discharge, Choate returned to Arizona to attend Northern Arizona University, where he earned a Bachelors of Science and a Masters of Education. He spent the majority of his professional career as a service professional at Northern Arizona University. Choate and his wife of 30+ years have two grown sons.
Outdoors has been a passion since the 1970's. Having had the opportunity to fish in most provinces of Canada, several states, and both oceans, I look forward to my next trip. Hunting upland game in South Dakota and big game in Colorado & Idaho has provided untold memories. Hopefully more to come.
A lifelong bird hunter and angler. My first feature article was published in 2002. I have 8 years retail firearms experience and am certified as a NSCA Level I Sporting Clays instructor. I just recently began copywriting for the outdoor industry.
My writing career began in 1972, when the Marine Corps sent me to J-school, following my tours in VN & ater as a Marine Drill Instructor. My published body of work comprises over 2,000 articles, essays, short stories and poems plus 7 books, fiction/nonF w/multiple writing/photo awards. I hold multiple college degrees including an MA in English. My CV provided on request.
Kansas farm boy (intend to be buried on the lone prairie); A1H Syraider pilot 6/1/70-11/7/70 (they finally got me); BNDD/DEA Special Agent 3/71-10/78 (don't pay the ransom, I've escaped); cattle rancher 1978-1986 (some dreams are too good to last); outdoor writer 1983-R.I.P. (some dreams really do last)
Born and raised in Michigan's Upper Peninsula, I have had unlimited opportunity in the outdoors as we are blessed with millions of acres of public land. Prior to joining "On Your Own Adventures" my professional career has included extensive sales,marketing, and operations experience in the soft drink, financial consulting, light metal industries.
Kevin and his beautiful wife Marjorie got married in 2016. They have a house in Lincoln, NE and while Marjorie heads to middle school to teach sixth grade humanities and english, Kevin works from home pumping out content on one of several websites and compiling stories for Hunting Life Magazine.
I am a Texas-based avid shooter, hunter (primarily waterfowl, wild turkey and deer), angler, and conservationist with a background in communications, brand marketing, wildlife biology and resource management. I have spent most of my life in the southern U.S., and am the proud father of two children, Gage and Caitlin. I currently work for the East Foundation and reside in Spring Branch, Texas.
Born in Beaumont, Texas. Graduated Texas A&M, and U/Texas Law School. He managed a deer lease in Lampasas County, Texas for 11 years. He served in U.S. Army, is married, and has kids and dogs. No cats!
John Jackson, III
Attorney at Law, writer, regulatory expert, past President of SCI, founder of Conservation Force that pioneers hunting and essential conservation support for hunting.
Justin is an avid sportsman and devoted conservationist. His biggest passions as an outdoorsman are spending time with his bird hunting dog Gomer and spending time in a tree stand with a bow in his hand and camera at his side. Justin grew up in west-central Wisconsin where his father introduced him to the excitement and benefits the outdoors offer. Over the years, Justin became a very successful hunter and fisherman. Justin joined POMA in 2010 and soon after became a POMA intern. Justin joined the National Shooting Sports Foundation team in 2014 and is now the manager of social media for the organization. Justin was proud to serve on the POMA Board of Directors from 2018-2021. Justin lives in Wisconsin and is developing his country homestead to be a wildlife haven and a place where people come together to learn about and enjoy nature.
Jodi was raised on a farm in central New Jersey and began hunting, fishing and spending time outdoors from an early age. She's now married and living outside of Denver, Colorado with her husband and teenage daughter. The whole family loves getting out to hike, bike, hunt, fish - whatever it is, it's good as long as it's outside!
Lifelong lover of the outdoors. Joined the military after college (Business and English degrees) and fell into outdoor media after completing active duty service. Worked from Assistant Editor up to Executive Editor of American Rifleman, working on the magazine, TV show and website. Currently Executive Editor and digital content director for another leading brand -- Guns & Ammo.
Air Force veteran with decades of management-level communications experience, including public affairs officer & journalist with U.S. Air Force, Army and DoD. Northern Vermont native; Virginia resident. Past three-term board member, SEOPA and association Business/Finance Committee chair for 7 years. Current President, Association of Great Lakes Outdoors Writers. Strong strategic planning/legislative affairs/corporate communication background.
Firefly Publicity's owner, Kim Emery, is a strategic thinker and proven communicator. She has worked as a reporter, an agency executive and an international marketing communications manager. Working with both small and large budgets, she has launched new brands, participated in celebrity gifting at the Sundance Film Festival and negotiated product placement in films. Kim's experience includes marketing for start-ups as well as established international companies. She has hired and managed public relations firms and advertising agencies in the US, Europe and Asia. Her focus is on the outdoor segments of hunting, fishing and outdoor recreation.
Jarnagin started early in life learning about the outdoors from his grandfather and dad on a small farm in Sweetwater, Okla. After graduating from the University of Oklahoma with a Masters in Public Admin, Jarnagin set his roots in Norman, Okla., and began the pursuit of making a career in the outdoors, fishing and hunting world. His work with Blue Heron Communications springboarded him into a position as the content curator at Gun Talk Media.
Karen Mehall Phillips
My lifestyle centers around the great outdoors. My favorite pasttimes are hunting, any other outdoor activity and practicing karate (1st degree brown belt). I am fortunate to have married my best friend--fellow POMA member, hunting guide and TV host Phil Phillips, who is also a licensed real estate broker in CO nd TX--because when one hunting adventure ends, we are already planning the next one!
Michelle Scheuermann is a communications pro in the outdoor world and enjoys challenging herself & others via running races, kayaking, and learning new hobbies - like speaking French! Michelle works from her home in St. Paul, Minn. with her husband, Wayne and cat, Harrison.
Larysa Switlyk grew up with 3 older brothers and is the only one in her family that hunts and fishes. She introduced herself after receiving her Bachelors and Masters in Accounting from the University of Florida while on a solo trip to New Zealand. She fell in love with the sport and found her true passion that she now wants to share with the world
Laura is a public relations and marketing professional who prides herself on the relationships she has developed during her years in the outdoor industry. She has become a vocal advocate for the Second Amendment and is an unapologetic patriot. She is the wife of a NY State Trooper and mother to a Pharmacist and Marine Corps Sergeant.
I'm an outdoor advocate, an award-winning writer, a hunting guide, archery and rifle instructor, keynote speaker, podcast host, and all-around outdoorswoman who encourages you to get outside, hunt, fish, shoot, and savor all that life has to offer.
Freelance writer and photographer for sporting publications. Seminar Speaker. Dedicated hunter, angler and trapper. I enjoy sharing my passion for the outdoors with fellow sportsmen and women. When I am not in the woods or water, I am enjoying my time with my wife and five children.
Paige Shipe is a lifetime enthusiast of the outdoors. Priding herself in educating and inspiring others, she has set forth with her Bachelors of Fine Arts degree, servant leadership, and creativity to become part of the growth and enrichment of future generations. Paige's role as the Sales & Marketing Coordinator at Hawke Sport Optics has allowed her the opportunity to network, learn, and engage in the industry she is highly passionate about. Paige is a self-taught entrepreneur who is nothing short of determined. You can’t throw stones if you’re busy washing feet, those of your outdoor loving, wild, messy son or those of the individuals around you.
I am married with four children and enjoy doing anything and everything outdoors--hunting, fly fishing, canoeing, hiking, mountain unicycling, camping, ice hockey, softball, etc. However, my favorite thing to do is to spend time with family and loved ones. I lived in six different states and three different countries (USA, Canada & Italy).
Roy Hill is a native Arkansan, and grew up fishing, hunting and shooting in the Ouachita Mountains. He started competitive shooting at age 8 in 4-H, and shot on rifle teams both in high school and in college. He likes long range rifle shooting when he can find a long range, and particularly enjoys literature about guns and shooting.
Lifetime westerner, outdoorsman, backcountry hunter, fisherman, conservationist, professional scientist. Master of Science - Resource Management. Today a world traveling, professional outdoor photographer, content provider to the outdoor hunting, travel and recreation industry, magazine photo editor.
View the website, www.NatureExposure.com for a detailed biography. Current active member and past president of numerous professional outdoor organizations, POMA, POWA and M-DOWA. Award-winning photographer, writer, seminar speaker, consultant, educator and leader of photography and naturalist tours. Expert in various outdoor related sports and wildlife and conservation subjects
Used to be a Professional Rodeo Cowboy in the RCA. Also have much business experience in the beef industry and have run plants with hundreds of employees. I can share this resume if so desired.
Raised on dairy farm in So.CA hunting rabbits & birds - Biochemistry BS U.of CA 1973 - US Air Force - Bird hunter, dog trainer, skeet, sporting clays, fresh & saltwater angler. Moved to AZ White Mountains 1990 - bowhunter, airguns, muzzleloaders, big game, quail, waterfowl, predators, bass tournament fishing, trout & flyfishing.
I am a single father of 5 amazing kids who grew up in Missouri on a 4 generation family farm. With a love for the outdoors and a love for helping veterans and those with disabilities find healing and purpose in the outdoors, I founded Peterson Outdoors in 2006. In 2010 it became a non-profit organization known as Peterson Outdoors Ministries. Peterson Outdoors Ministries provides outdoor recreational therapy for injured and recovering veterans and their families as well as youth and adults with disabilities or terminal illness.
Al has been a hunter, shooter and gun-tinkerer since he was old enough to own a BB gun, and he's been interested in writing almost as long. It all led to a career that blended firearms, photography and writing into one. He has authored two novels, blogs, edits, writes for print and web markets and operates a forensic consulting business as well.
I was born and raised in Michigan but left there to become a US Army soldier in 1986. I served until 1996 and decided to stay in Middle Tennessee due to the plethora of outdoor activities, that don't end due to frozen lakes. I have raised my three children as true outdoors people and stewards
What began as a name for privacy has stuck as a pen name now that I also work in the industry handling PR. The pen name is used to keep my work and hobby separated.
Avid sportsman and published author of numerous articles related to conservation, wildlife management, and environmental law.
Author, videographer, podcaster and combat vet that enjoys the outdoors and the smile on people’s face when they discover wildlife and the outdoors for the first time.
Improve Accuracy With NBEF’s Black Bear Shot Placement Aids
Reduce game recovery time RAPID CITY, SD (March 27, 2023) – The National Bowhunter Education Foundation (NBEF) offers informative items to increase success and safety for bowhunters. Bear hunters can learn how to improve shot accuracy for a quick harvest and game recovery. The Advanced Black Bear Anatomy and Shot Placement Guide is an informative
Gun Talk Radio Strengthens in Pennsylvania
Robert, LA – Tom Gresham’s Gun Talk Radio expands its reach, adding WHYU FM 89.1 in Meyersdale, Pa. Areas surrounding the Meyersdale area can now enjoy more from Tom Gresham’s Gun Talk® Radio, the original nationally syndicated radio talk show about guns and the shooting sports. This 1,300-watt station at 89.1 on the dial will
2023 POMA CONFERENCE UPDATE
Registration is now open for POMA’s 17th Annual Business Conference happening June 12 – 15, 2023, in Broken Arrow, Oklahoma! Register now! #POMA2023 will take us to the beautiful city of Broken Arrow, Oklahoma, for the first time. The conference will consist of three exciting days of educational and networking opportunities. For those who have
WOOX ANNOUNCES PARTNERSHIP WITH AQHA
HICKORY, North Carolina – WOOX, producer of exceptional gear for the great outdoorsman, is excited to announce a new partnership with the American Quarter Horse Association to produce AQHA-branded premium cutlery. “We are excited to support AQHA and its members with exceptional gear designed in Italy and assembled in North Carolina,” said Chip Hunnicutt, VP Marketing
Enrollment Open for Range Ready
Robert, LA – Range Ready, in association with Gun Talk Media, expands class offerings to the public. Southern Louisiana’s premier training facility opens enrollment for numerous classes, including our Semi-Auto Pistol Operator 1 (SAP01) course that is set to begin April 20th – 21st. The SAP01 course is a two-day immersion that hammers marksmanship and
Call of the Wild: Minnesotan’s Journey to Conservation Chronicled in Toyota-Sponsored Film
POMA member Matt Addington recently completed a film inspired by Keng’s introduction at the 2021 POMA conference. “Six years ago, Keng Yang didn’t give much thought to the outdoors, even though his father had long used hunting as a source of food in his native Laos and now rural Minnesota. This all changed when Keng
Test Your Skills at the R100 National Archery Tour March Events in Homer GA & Roanoke TX
RAPID CITY, SD (March 17, 2023) – The National Bowhunter Education Foundation (NBEF) invites you to participate in the R100 National Archery Tour as it heads to Homer, GA and Roanoke, TX this month. NBEF is sponsoring the 2023 R100 National Archery Tour. The R100 is celebrating 20 years of operating family friendly 3D archery
RMEF Conveys Black Hills Habitat to Public; Benefits Elk, Mule Deer and Hunting Opportunity
MISSOULA, Mont. — The Rocky Mountain Elk Foundation successfully collaborated with two local landowners to acquire and convey 239 acres of big game habitat in western South Dakota to the Black Hills National Forest (BKF). The property, previously a private inholding within BKF, is now in the public’s hands and open for hunting and other
WOOX NOW SHIPPING NEW PRECISION RIFLE STOCK “MERICA”
WOOX, producer of exceptional gear for the outdoorsman made in the U.S.A. and Italy, is pleased to announce immediate availability of it’s latest precision chassis and stock, the Merica. Encompassing the classic look and feel of wood with the advanced utility of America’s most popular rifle, the Merica by WOOX is made from genuine American
Brownells Donates $22,222 to National and State Gun Rights Organizations
GRINNELL, Iowa (March 9, 2023) — Brownells donated $22,222 to three different gun rights organizations as part of the second annual 2A Day celebration held on February 22, 2023. The organizations receiving a $22,222 check are the Second Amendment Foundation, Gun Owners of America and the Iowa Firearms Coalition. “As an advocate for the Second Amendment, Brownells takes