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Social Media & Influencer Manager

Posted: January 07, 2026

Job Description & Requirements

About LUNA Sandals

LUNA Sandals was born from movement, curiosity, and a deep belief that the human foot is designed to move freely. Founded by Barefoot Ted after his journey into minimalist running and the ideas shared in Born to Run, LUNA has been a pioneer in minimalist sandals for over a decade. Our sandals are worn by trail runners, hikers, travelers, vanlifers, and everyday humans who value simplicity, durability, and connection to the ground. We design with intention, manufacture with care, and build community around movement, adventure, and doing more with less.

Part-Time | $20+ DOE | Contractor or In-House | Remote-Friendly

About the Role

LUNA Sandals is seeking a Social Media & Influencer Manager to help guide our voice, grow our reach, and strengthen our community.

This role can be remote, part-time, and either contractor or in-house. We care more about alignment, consistency, and execution than titles.


What You’ll Do

  • Own social media strategy and execution

  • Plan content, manage posting cadence, and track performance

  • Provide strategic oversight for influencer and affiliate marketing

  • Assistant support handles influencer discovery and outreach

  • You focus on brand alignment, partnerships, and growth direction

Who You Are

  • Have proven experience managing social media and influencer programs

  • Understand brand voice and community-driven growth

  • Comfortable working asynchronously (many of our collaborators travel)

  • Organized, communicative, and self-directed

  • Bonus if you are health concious and live a vanlife / outdoor / adventure-oriented lifestyle and can naturally tell that story

About Luna Sandals

View Profile

In 2003 Barefoot Ted was on a seemingly simple mission: to learn how to run pain-free. As he learned more about the natural selection of footwear in human cultures , he kept finding the simple sandal as the footwear of choice for many cultures past and present. This fascinating quest into the world of movement, running, and simple footwear led him into the Copper Canyons of Mexico in 2006; the story of which is famously chronicled in Christopher McDougall's best-seller , Born To Run. If you ha ve read Born To Run , you are familiar with Ted's story. He traveled down to the Copper Canyons to run an ultra-marathon with the legendary Tarahumara. W hile there, Ted became friends withManuel Luna, a Tarahumara sandal maker. Manuel made Ted his first pair of traditional tire 'huarache' sandals. The spark for LUNA sandals was born and as they say, the rest is history.

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