Date: Sep 30, 2025Location:
Birmingham, AL, US, 35242
Onsite or Remote: HybridCompany Name: PRADCO Inc.
PRADCO Outdoor Brands (PRADCO) manufactures and markets major hunting and fishing brands and products. We are a leader in producing game calls, scents, attractants, game feeders, game cameras, tree stands and fishing lures. PRADCO Hunting owns the brands Moultrie, Summit, Knight & Hale, Code Blue, Texas Hunter Products and Whitetail Institute. PRADCO Fishing owns more than 20 brands including Bobby Garland, Booyah, Heddon, Lindy, Rebel, Thill, and YUM. For more information on PRADCO products, please visit our website at www.pradcooutdoorbrands.com. PRADCO team members participate in a selection of outstanding benefits, including: Profit Sharing Trust, Excellent Medical/Dental/Drug/Vision benefits, and many other benefits.
We’re looking for a highly detail-oriented, proactive Marketing & Influencer Coordinator to lead the execution, monitoring, and optimization of PRADCO Outdoor Brands’ paid influencer and partnership programs. This role is the heartbeat of each brand’s external voice, responsible for building strong relationships, ensuring deliverables are met, and constantly tracking performance to drive impact. You’ll also support broader marketing initiatives that elevate brand awareness such as press releases, donations, recaps, and some event coordination.
Success in this role hinges on relentless follow-through, clear communication, and a passion for precision. You’ll be the go-to for making sure our paid partners are aligned, activated, and delivering results.
Brands include Summit Treestands, Code Blue Scents, Knight & Hale Game Calls, Ani-Logics Outdoors Deer Nutrition, Maxxtuff Farm, Whitetail Institute Food Plot Seed, and Texas Hunter Product Blinds and Feeders.
Paid Influencer & Partner Management
Strategic Research & Trend Monitoring
Marketing Support & Brand Elevation
Project Management & Communication
Preferred Skills
We are an equal opportunity employer and comply with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, sex, pregnancy status, age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment.
We comply with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable state or local law.
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