Justin Morrissey

As the director of social media for the National Shooting Sports Foundation (NSSF), the firearm industry trade association, Justin Morrissey uses his 11+ years of professional media and marketing experience to effectively plan and execute NSSF’s social media strategy. Given the broad scope of what NSSF does on behalf of the industry, Morrissey works with a diverse list of industry partners to face the industry’s most difficult challenges and lead in advocacy and education. He acts as the liaison for NSSF’s +ONE mentorship initiative, uniting the firearm industry, conservation organizations and community leaders to expand opportunities in learning, storytelling and access for those interested in building critical life skills through shooting sports and hunting. He continues to be part of the marketing team for the largest trade show in the outdoor industry, the Shooting, Hunting and Outdoor Trade Show (SHOT Show), which is owned by NSSF. In 2020, he was honored to be named among SHOT Business’ 40 Under 40 Honorees.

Morrissey has been a proud member of Professional Outdoor Media Association (POMA) since 2010 and has been active in the organization in many ways. From 2012 to 2014 (leading up to joining NSSF), he was one of the first POMA interns working directly with the POMA executive director and membership coordinator. In 2017, he gained a seat on the POMA Board of Directors and in 2018 became the Secretary. His term on the board ended in 2021 and since then he has remained an active member through NSSF. He gives credit to POMA as the organization that set him up for success in the start of his career.

Morrissey is heavily involved, personally and professionally, in the outdoors and enjoys spending time away from his desk in the field. He enjoys creating memories with friends and family on his acreage in Wisconsin – a wildlife haven he continues to build upon through wildlife habitat projects and quality management. Morrissey is a mentor, conservationist, hockey fan and passionate traveler, among many other things. He lives in Wisconsin with his wife Abby, hunting dog Gomer, and three-legged cat Grace.