Mark Zeni, editor of Daily Blog Tips, shares how to use a blog as a business tool.
Blog as a Business Tool
For the past years, a blog has become a very useful tool for the Internet marketing and promotion. Thus, this post is about what the blog is, how it can be used, in which cases it should be started and how you can use it to attract potential customers to your business.
For the beginning
The word “blog” came from “web+log”, that means “to be in the network.” The online magazine or the Internet blog, which publishes records of different nature, both personal and have competitive topics with comments by other users.
Let us consider the types of blog. There are:
Personal
A personal blog can be both professional and as just a private, where you write about what you think, and it is not supported by the business.
Corporate
Very often such blogs belong to companies where concentrated various topics, for example, about SEO. Business blogs are running by employees of the company or company’s representative blogger.
Collective
Under this type of blog you should understand some particular community where an expert (knowledgeable in matters of threads) can write a useful material.
Collective blogs consist of two or more people. Over time, the community is growing and getting stronger, as the authors are gaining popularity and quality content for their blog.
Read the entire article
Blog as a Business Tool on
Daily Blog Tips.