Use Social Marketing and Print Marketing Together
Posted: July 24, 2018
Social media has made brand marketing easier than ever. It's taken away the need for printed material and costly newspaper ad space. Or has it? Ad-blockers can put a big damper on digital ad campaigns, making your marketing much less effective than you need it to be. It may be a good idea to fuse together print and social media to boost your exposure.
Steve Olenski, writer for Marketing Insider Group, shares how to combine print and social media marketing.
Creating a publicity campaign could never be easier now thanks to social media. Gone are the days of printing out thousands, if not millions, of flyers. No more buying up space in your local newspaper and plastering your logo on billboards. Digital marketing can spread your brand to users all over the globe. Or can it?
Let’s be honest about something. Even though pop-up ads have become less of a nuisance, you still don’t dare turn off your ad-blocker. You may be a small business promoting your brand online, but every click you get is a glittering buoy in a sea of apathy. Perhaps digital advertising could learn a thing or two from print ads.
Different marketing styles need to stick together when the going gets rough. So, here are ways print and social media can integrate for a better yield.
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Ways To Fuse Social Media With Print Media on
Marketing Insider Group.