Use Content Marketing for Real Business Results
Posted: August 01, 2017
Content is everywhere, a Facebook post, Instagram story, a Snapchat snap, etc. Content marketing is your way of communicating with your target audience. Using content marketing can easily help a business grow their audience and reach their goals, especially if done correctly by following these simple tips.
Pam Moore, writer for Social Media Today, shares how to get results from content marketing.
Content. It's everywhere. Conversations, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snapchat snaps, Facebook Stories, Instagram Stories, Facebook Live video, Periscope live video, iTunes podcasts, and the list goes on.
The reality is that content is the core of not only the social and digital web, but of humans more generally. Communication has been, and always will be, foundational to relationships and success in life or business.
Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. The truth is that content, relationships and connecting as human beings has existed for decades. Content is simply how we communicate, help, and share information with a goal to inspire, engage and activate our audiences and communities to a desired action.
Do you know what action you want your audience, communities and customers to take when they read your blog, listen to your podcast or watch your video?
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Content Marketing in a Nutshell - How to Use Content to Generate Real Business Results on
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