The biggest difference between SEO and PPC is the amount of time it takes to see results.
With Google Ads, you’ll see results nearly instantly. Seriously. Within minutes of your ad being approved, you could start to receive new traffic.
To get started, simply enter your carefully researched targeted keyword list, set your max bid and budget, and the traffic could start to flow that same day.
With SEO, it often takes longer to see results… sometimes several months.
While SEO is crucial for long-term sustainability, PPC is all about instant gratification.
Read, "Are Google Ads Worth It? 10 Reasons Why They Are."