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Step-by-Step Guide to Creating Blog Posts

Posted: July 30, 2019
[caption id="" align="alignright" width="428"] Image: HubSpot[/caption] Blogging remains a great way for brands to reach their audience. They provide opportunities to increase SEO, promote on social media and generate leads. Athough it can be a struggle to produce engaging content for your blog, doing it is important. The best starting point is to know your topic. From there, you can follow these steps to help create fast, effective blog posts. Rachel Leist, Senior Manager of Growth Marketing at HubSpot, shares step-by-step how to create great blog posts.

How to Write a Blog Post: A Step-by-Step Guide [+ Free Blog Post Templates]

You've probably heard how paramount blogging is to the success of your marketing. But it's important that you learn how to start a blog and write blog posts for it so that each article supports your business. Without a blog, your SEO can tank, you'll have nothing to promote in social media, you'll have no clout with your leads and customers, and you'll have fewer pages to put those valuable calls-to-action that generate inbound leads. So why, oh why, does almost every marketer I talk to have a laundry list of excuses for why they can't consistently blog? Maybe because, unless you're one of the few people who actually like writing, business blogging kind of stinks. You have to find words, string them together into sentences ... ugh, where do you even start? Read the entire article, How to Write a Blog Post: A Step-by-Step Guide [+ Free Blog Post Templates], on HubSpot.