Masroor Ahmed, writer for Social Media Today, shares trends for social media customer service.
Social Media Customer Service Statistics and Trends
Now more than ever, customers are channeling their issues through social media.
Just to show you how high the stakes are, here are some key stats related to social customer service
1 in 3 social media users prefer social media customer care services to telephone or email
An estimated 67% of consumers now use social media networks like Twitter and Facebook to seek resolution for issues
Customers spend 20-40% more with companies engage and respond to customers via social media
Nearly 70% of consumers have said that they have used social media for issues to do with customer service on at least one occasion