Start Attracting an Audience with Content Instead of Ads
Posted: August 30, 2022
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While ads have the chance to be necessary to grow an audience, it can be done without them. Ads can get pricey, which can destroy a small business before it helps them. Instead, you can use content marketing to help lower or eliminate that cost.
Carter Grimm, contributor to
Marketing Insider Group, explains how to grow your audience without breaking the bank with ads.
Advertisements are
pricey. While they are a “
necessary evil” for any marketing strategy, ads can burn through your entire budget faster than you can say “help!”
Content marketing is a cost efficient way to get your name in front of prospects most likely to convert. By creating and publishing your own content using proper SEO practices, you can cut down your advertising costs for good.
SearchEngineJournal.com says:
Organizations now have content teams with specific people and resources focusing exclusively on creating content, using it to engage specific audiences and drive business.
Read the full article,
Stop Wasting Money on Ads and Start Attracting Audiences with Content Marketing, on
Marketing Insider Group.