SEO Tools for 2018
Posted: April 24, 2018
Search engine optimization (SEO) has been part of website analytics for quite a while now. SEO guidelines and algorithms are always changing and it's tough to keep up with the ever-changing SEO rules. The good news is that there are some great tools that can be used to help you stay at the top of your SEO game.
Tom Demers, writer for Hubspot, shares tools for SEO.
There's nothing quite like a sudden Google algorithm update to leave marketers feeling equal parts confused and concerned. It seems like they wait for you to get all of your ducks in a row and then unleash an update that makes your efforts instantly obsolete.
Sure, they're pretty open about that fact that they're doing this for everyone's own good -- each algorithm tweak brings us one step closer to more relevant search results, after all. However, there is still some secrecy behind
exactly how Google evaluates a website and ultimately determines which sites to show for which search queries.
That said, there are a number of tools out there -- some free, some paid -- that help you to look at your own site the way that Google sees it.
Read the entire article
The Top 12 SEO Tools of 2018 on Hubspot.