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Reel in Readers With a Great Introduction

Posted: July 22, 2014
fish hook with worm as bait for fishing- vector conceptAttention grabbing headlines make readers want to find out what's to come in a blog post. Engaging readers with great content is what's going to keep them coming back. Make sure to hook readers with introductions that make them want more.
fish hook with worm as bait for fishing- vector conceptAttention grabbing headlines make readers want to find out what's to come in a blog post. Engaging readers with great content is what's going to keep them coming back. Make sure to hook readers with introductions that make them want more.

David Masters, a freelance blogger and ebook writer, shares how to get readers on the hook through an introduction.

Blog Post Introductions: 5 Baited Hooks to Reel in Your Readers

This is a guest post from David Masters.

Your blog readers have the attention span of a goldfish. No, really.

A third of people browsing the web will abandon a web page in under five seconds if it’s still loading.

And research shows that attention spans are now as short as nine seconds – the same as that of a goldfish (a century ago, the average adult had an attention span of 20 minutes).

In other words, you’ve only got a few seconds to hook your readers with your blog posts. Otherwise they’ll go elsewhere for their internet fix.

A reader clicks a link to read your blog posts because your headline grabbed them. Your opening paragraph, also known as a hook, has to keep hold of this hard-won attention.

Read the entire article Blog Post Introductions: 5 Baited Hooks to Reel in Your Readers on Daily Blog Tips.