Product Imaging Tips to Increase Conversion Rates

Posted: July 09, 2019

[caption id="attachment_13486" align="alignright" width="467"] Image: Daily Blog Tips[/caption] Online shoppers rely heavily on product images. Often, shoppers will glance only at the pictures of product on your site and make a decision about whether to stay and look at details or move on. If you're not providing images that really represent your product at its best, you may be missing out on sales. Making sure your photos are the best they can be can help convert site visitors into paying customers. Steven Macdonald, digital marketing agency owner and contributor to Daily Blog Tips, shares image tips to help increase your conversion rates.

They say that a picture is worth a thousand words, but have you ever stopped to think what your Ecommerce images are saying about the products you’re trying to sell online?

Are your photos helping your products to jump off the screen and convince shoppers to buy them?

Or, are your product images quite simply terrible to look at and a real turn-off for buyers?

With the average shopper spending less than 10 seconds on your product page, and as many as 24 million ecommerce stores out there for people to choose from, it’s more important than ever to make sure your product images are telling the right story about your product.

To help you improve your product images, we’ve come up with 5 product image tips that cover everything from how to take perfect photos, through to presenting them in the best light with some quick and easy editing.

1. Make sure product images are the right size

There’s a lot of Ecommerce platforms to choose from.

But regardless of which Ecommerce platform you use, the main thing to remember is to start with a large high-resolution file and reduce the size of the photos if you need to. And don’t forget to optimize your logo image too.

Read the entire article, 5 Product Image Tips For High Converting Landing Pages, on Daily Blog Tips.