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Instagram's New "Stories Likes" Simplifies User Engagement

Posted: February 22, 2022
[caption id="" align="alignright" width="314"]Instagram Stories Likes Photo: Social Media Today[/caption] Instagram is always creating ways to make it easier for users to engage with stories, posts, and reels. Their newest update does exactly that. Users are now able to like a story without directly reaching out to the creator. This means creators won't get flooded with messages but they'll still know their audience is engaged. Andrew Hutchinson, Content and Social Media Manager for Social Media Today, gives us all of the information about this update.

Instagram Adds Stories Likes to Provide Insight on Viewer Engagement

Instagram has added a new, simple way for users to engage with Stories content with Stories likes, which enables you to ‘like’ any Story in your feed, and let the creator know, without having to start up a DM conversation. As demonstrated by Instagram chief Adam Mosseri, now, down the bottom of your Stories view in the app, you’ll see a new heart icon, which, when tapped, will send the creator of that Story a like. Stories likes are not public, and only the creator will be able to see them. Creators will be able to view their Story likes in their Story insights, with a small heart icon added next to the viewers’ name in the view listing. Read the full article, Instagram Adds Stories Likes to Provide Insight on Viewer Engagement, on Social Media Today.