Instagram's Creator Account Created to Assist Influencers
Posted: October 01, 2019
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Instagram remains a top social media platform, but the truth is, even it needs to find new ways to maintain its user levels, grow, and offer new ways to entice influencers. Most recently they've launched an account that they say will offer tips from creators and influencers to help others reach the same status. They'll offer ideas, including how to use their algorithm, to help users maximize their IG presence and grow their own audiences.
Andrew Hutchinson,
Content and Social Media Manager for Social Media Today, shares the scoop on the new Instagram Creator Account.
In order for Instagram to maintain its current engagement levels, and keep pushing platform growth, it needs to maintain connection with prominent creators, and ensure that they're able to get all they want out of the platform's tools.
This is especially true for IGTV, which is still yet to gain significant traction - in order for IGTV to become a YouTube-like rival, it needs those top creators to keep posting, while it also needs the next generation of video stars to want to build their on-platform presence and audience.
That's where Instagram's latest initiative comes in - introducing the new
@Creators Instagram account, which, Instagram says, will be:
"THE place to learn more about what it takes to be a creator from the team at Instagram + the creators who inspire us every day".
As you can see in the video, the new account will share tips, tricks and tutorials from platform experts, as well as official Instagram updates and data insights like this:
Read the entire article,
Instagram Launches New @Creators Account to Provide Tips and Advice for Influencers, on
Social Media Today.