How to Provide Good Customer Service
Posted: September 12, 2017
When it comes to customer service, one bad experience can make a customer never want to deal with that company or person again. On the other hand, one outstanding customer service experience can create a loyal customer for life. Here are four examples that prove good customer service can create loyal customers.
Sophia Bernazzani, writer for Hubspot, shares tips for good customer service.
One bad customer service experience can swear you off a product forever.
But one exceptional experience, on the other hand, can turn you into a lifelong and loyal brand advocate.
More than half of U.S. consumers express loyalty by recommending brands to family and friends, and almost half of those consumers
stay loyal to those recommended brands. And brand loyalty is important -- because
almost half of consumers spend more with brands they're loyal to.
So, how can brands actually earn the loyalty of customers? How can customer service professionals consistently delight and empower customers so they not only keep coming back, but they refer family and friends to become customers, too?
To answer this question, we've curated a list of two B2B and two B2C brands that are established as industry leaders -- and that deliver exceptional customer service. And because no two brands are created equal, we've distilled lessons and wisdom from each story that any customer service professional or brand can apply to their own strategies today.
Read the entire article
4 Good Customer Service Examples (and What You Can Learn From Them) on Hubspot.
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