How to Effectively Self-Promote Photography

Posted: December 19, 2014

[caption id="attachment_12146" align="alignright" width="362"] Image from digital-photography-school.com[/caption] Promotion is one the best ways to get the word out about great photography. When it comes to promoting personal work, things can get tricky. These great tips will help you promote your work, without seeming like you're bragging or showing off. Nancy Young, writer for Digital Photography School, shares how to effectively promote yourself.

The Photographer’s Guide to Self-Promotion

Have you ever been told by your parents “Don’t talk about yourself too much; people won’t like you!” or “Don’t show off!”? Talking too much about your achievements leads not only to criticism, but can also lead to disappointment. There is always going to be someone who worked harder and who has done more than you. The minute you realize you’ve achieved so much in your personal and work life, the reality smacks you and shows you that you’re too big for your boots. Some of us engage in far too much self-adulation and bragging, while the rest of us are afraid of being criticized and afraid to talk about ourselves. In the photography industry we are met with obstacles that challenge our motivation to market themselves effectively. Self-promotion is an art that allows you to sell yourself – your personality, your knowledge, your experience – as a brand. Learn how to do it properly to achieve the best results. Here are some tips and tricks on how to overcome your fear of self-promotion and make people believe in you and your products. Read the entire article The Photographer’s Guide to Self-Promotion on Digital Photography School.