How Online Photos Can Cost Your Company Unexpected big bucks

Posted: January 01, 1970

[caption id="attachment_11506" align="alignright"]© Natalia Merzlyakova - Fotolia.com[/caption]The Internet allows for instant, convenient, and a fun way to share photos and stories with the world. Social media, as well as other online tools, often are used by businesses to post photos. Oftentimes images are posted illegally. Many employers and employees don’t realize the danger of sharing photos without permission from the copyright holder. BizJournals author Gaida Zirkelbach explains the potential consequences of using copyrighted photos and offers a solution to avoid infringement.

It’s difficult to find any business website, blog or social media page that doesn’t use photos. The problem is that many of the employees posting these photos don’t realize that those Internet photos can get their employer into hot water when used without obtaining adequate permission.

Services such as Facebook, Twitter, Instagram, Flickr and SnapChat, make it easier than ever for an employee to share, copy and paste, or remove attribution and copyright notices, without thinking of the potential consequences.

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