Harnessing AI for Business Success

Posted: August 29, 2023

  The beginning of the AI era has largely been met with sentiments of doom and gloom from writers, marketers, engineers, and darn near everyone else with a job. At this year's POMA conference, the writer's panel was practically overrun with questions and concerns regarding AI's negative effects on writers and media professionals everywhere. In reality, the news isn't all bad.  The truth is, this is hardly the "beginning" of the AI era.  Sure, opensource AI such as ChatGPT is new to the party, but AI has been harnessed for good by large companies for years. This article by digital marketer Sonu Yadav aims to explain how small businesses and individuals can also utilize AI.

Applications of generative AI

Generative AI can be used in a variety of business functions, including marketing and sales, operations, IT/engineering and risk and legal. With generative AI, small businesses can produce content such as blogs, package designs, computer code or even theories about production errors quickly and without the need for expensive human labor. Generative AI technology offers small businesses several advantages when it comes to marketing and operations. It can speed up the content creation process, minimize errors, and help teams start tasks with more accuracy. Learn more at the following link: Small Businesses Have Fewer Resources Than Big Companies. Here's How AI Can Fill the Gaps.