Five Simple Ways to Add Value to Your Content

Posted: June 21, 2012

[caption id="attachment_10085" align="alignright" width="400"]© Dmitry Sunagatov - Fotolia.com[/caption]In today's world of digital media, you need to make sure that your content is delivering what your readers need and want. Here are some great tips on how to add value to your content.

Are readers getting real value from your posts?

Hopefully, you’re sharing ideas, giving advice, or providing inspiration … but you could probably still use a few extra tricks to make your posts brilliantly useful for your readers.

Here are five simple ways to add value to any post. (You might want to pick one or two each time you start a new post — and you could even go back through your archives and try some of these on older posts, particularly any which get lots of search engine traffic.)

#1: Give “Do It” Tips

It’s easy to give information … but are your readers really implementing what they learn from your blog? Make it easy for them with simple tips for putting what they read into practice.

You can call these Do it, Try this, Your turn, Exercise … whatever works for you and your audience. Here’s an example: one of my “Fix it” tips from The Five Biggest Mistakes That Bloggers Make.

Fix it: Come up with a blogging rhythm that works for you. Remember, quality is better than quantity!

#2: Link to Useful Resources

Whatever you’re posting about, links can help give extra value to readers. For instance, if you’re writing a guide on setting up a blog, you might want to link to a post on choosing a great domain name.

Some links could go to other posts on your blog (great for decreasing your bounce rate and for improving your SEO). Others could go to posts on other people’s blogs (great for building relationships with fellow bloggers and for showing your expertise by pointing readers to useful resources in your niche).

Read the remaining Five Simple Ways to Add Value to Your Content.