Facebook's Rights Manager Helps Detect Copyrighted Image Use on Facebook and Instagram

Posted: September 22, 2020

[caption id="" align="alignright" width="435"] Image: Social Media Today[/caption] Copyrighted image misuse is an ongoing concern for content creators. A big misconception by many online users is that if it's on the internet, it's free for public use. This leads to many "copy and paste" copyright infringements - especially on social media platforms like Facebook and Instagram. Facebook has ramped up its Rights Manager for Images tool that uses image-matching technology to help content creators protect their online images. The process isn't incredibly difficult to take advantage of, and in the complex world of online image copyright, it will give content creators one more tool in their arsenal to protect their work. Andrew Hutchinson, Content and Social Media Manager at Social Media Today, shares details on Facebook's  Rights Manager for Images.

Facebook Expands Rights Manager to Detect Copyrighted Image Use Across Facebook and Instagram

Facebook has announced an expansion of its Rights Manager tool, which will now automatically detect image copyright violations for claimed content across both Facebook and Instagram. As explained by Facebook: "We're introducing Rights Manager for Images, a new version of Rights Manager that uses image-matching technology to help creators and publishers protect and manage their image content at scale. Page admins can submit an application for content they’ve created and want to protect, and Rights Manager will then find matching content on Facebook and Instagram." This expands upon Facebook's IP violations reports process on Instagram, which has been in place for some time, and its Right Manager tools for video content, which Facebook added back in 2018. Rights Manager works by cross-referencing your uploaded visual content against other user uploads across Facebook's platforms, and alerting content owners to potential violations. Read the entire article, Facebook Expands Rights Manager to Detect Copyrighted Image Use Across Facebook and Instagram, on Social Media Today.