Diversify Social Media Content
Posted: September 22, 2015
When using social media, it is important to know who the target audience is, and what type of content they're interested in. Diversifying what is posted can really help appeal to a broad audience. These seven tips can help diversify your social media content.
Robert Birkhead, writer for Hubspot, shares how to be diverse when it comes to social media content.
Social media has become a key element in many people’s lives and is often where people turn when they have a question, comment or complaint with a company they’ve interacted with. It’s also used by many as a means of communication and source for daily news.
Does your organization have a social media presence? If not, you’re not reaching anywhere near as many potential customers as you could be. Did you know that nearly 75% of online adults use social networking sites?
Whether you’re a seasoned social media expert or you’re just beginning your social media efforts, it’s important to stay on top of it in order to drive results. Check out these seven ways to diversify your social media efforts and kick-start results.
1) Internal Experiments & Campaigns
Oftentimes, lack of activity in between large campaigns can cause your multi-platform efforts to come across as flat during those blocks of time Running internal experiments is a great way to change things up, add a spark to your social activities and ensure you’re continuously posting.
Read the entire article
7 Ways to Diversify Your Social Media Efforts on
Hubspot.