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Create an Ebook From Blog Content

Posted: December 17, 2013

blog-blocksCreating content for an ebook may be easier than you think. In fact, if you have a blog, the content may already exist. Here's how an ebook can easily be generated from blog content.

blog-blocksCreating content for an ebook may be easier than you think. In fact, if you have a blog, the content may already exist. Here's how an ebook can easily be generated from blog content.

Rachel Sprung, Product Marketing Associate at HubSpot, shares the steps needed to create an ebook from your blog content.

Maximize Your Marketing: How to Easily Turn Blog Posts Into an Ebook

You may have noticed that some of our blog post topics on Inbound Hub are similar to the topics of the ebooks we develop. Repurposing content from blog posts into ebooks is actually a very effective way to create new content. It's also a great way to test out what content performs well before investing the time to put together an ebook.

I know what you're thinking: How can we offer free blog post content and then put the same content behind a form and expect that people will still be interested in downloading it? Let me explain.

First off, you may be using multiple blog posts to create an ebook. After all, ebooks are much longer and more detailed than blog posts. So now, instead of having your visitors read 5-10 different blog posts on a topic that are across your entire blog, you're now giving them all of the content in one place with a cohesive narrative.

Read the entire article Maximize Your Marketing: How to Easily Turn Blog Posts Into an Ebook on Hubspot.