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Build a Freelance Brand for Free

Posted: February 20, 2016

Building a brand as a freelance writer is difficult. Finding a way to drive traffic to your website is critical to your success. Use this free source to help build your brand, get your name out there, and be successful.

Marian Schembari, writer for The Write Life, shares tips for building a freelance writing brand.

Here’s a Fun Way to Build Your Freelance Writing Brand — And it’s Free!

Even before I made a living as a writer, I had a portfolio of clips and press mentions. I participated in a photoshoot with Real Simple magazine about women who used creative techniques to land a job. I was quoted in TIME after calling unpaid internships “degrading.” Sure, I still play by the rules and pitch like any freelancer, but creating buzz has made a huge difference in my career as a freelance writer. These stories, from CNN to Jezebel, continue to drive traffic to my website and establish me as a credible expert. How? HARO. What is HARO? Help a Reporter Out (HARO) was founded in 2008 by Peter Shankman, who set up a Facebook group to help sources connect with reporters. The group quickly morphed into a mailing list with hundreds of thousands of subscribers. Read the entire article Here’s a Fun Way to Build Your Freelance Writing Brand — And it’s Free! on The Write Life.