Bringing a Business or Brand Into The Digital Age
Posted: November 29, 2016
The age of solely using physical advertising for a business is going away. While maintaining some type of physical presence, such as a phone book or billboard is a good idea, digital advertising is becoming even more essential as time goes by. Bringing your brand into the digital age can be easier than you think if you follow this advice.
Mark Zeni, writer for Daily Blog Tips, shares how to bring a business into the digital age.
5 Tips to Bring Your Physical Business into the Digital Age
When you run a local bakery or manage a small team of professional plumbers, your customers are your neighbors. It makes sense to advertise your business using the phone book, newspaper advertisements, billboards and yard signs, reaching potential customers as they go about their daily lives. But what does your business’s web presence look like? And are you really making the most of mobile technology, or are you beholden to your corner office? If you feel like it’s time to step up your game, here are 5 easy ways to bring your business into the digital age:
1. Build a responsive website.
When was the last time your business website got a makeover? If it was before smartphones surged in popularity, it is high time to reinvest in your website. You need a responsive website to reach most of your customers in the digital age. That means your site needs to respond or adjust to different screen sizes and devices.
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5 Tips to Bring Your Physical Business into the Digital Age on
Daily Blog Tips.