Login JOIN POMA

Bookmarking Tweets For Business

Posted: March 13, 2018
Meera Sapra, writer for Social Media Today, shares three ways businesses can utilize bookmarking tweets.

3 Ways Businesses Can Utilize Twitter's New "Bookmarks" Feature

Last week, Twitter finally rolled out its new 'Bookmarks' feature to all users. The option enables users to bookmark tweets that they want to save for later viewing, and is a great addition, since previously there was no easy way to save tweets for later reference other than “liking” them. Unlike “liked” tweets (see what I did there) bookmarked tweets don't signify an emotional response or an endorsement, nor do they show up publicly on your profile or timeline for other users to see. And perhaps most importantly, bookmarking a tweet doesn't notify the original author. And while the focus of the option is on general use, there are a few ways in which businesses can also benefit from this feature.

1. Bookmark tweets for customer support and feedback

As a marketer, you're probably always monitoring tweets about your product so you can respond to them. Read the entire article 3 Ways Businesses Can Utilize Twitter's New "Bookmarks" Feature on Social Media Today.