A Shift in Trusted News Organizations

Posted: November 01, 2022

Younger Americans' loyalty to trusted news organizations is shifting away from traditional news sources to social media. Readers under the age of 30 have the highest trust in social media news than ever before.

The Pew Research study by Jacob Liedke and Jeffrey Gottfried below highlights the disparity between ages, political motivations and educational level and its effect on the news appetite of Americans. Yet another reason for media to diversify the platforms in which they deliver news.

U.S. adults under 30 now trust information from social media almost as much as from national news outlets

Americans have long been much more likely to trust information from local and national news organizations than information on social media sites. This remains the case today, except among the youngest adults. Adults under 30 are now almost as likely to trust information from social media sites as they are to trust information from national news outlets. Read, "U.S. adults under 30 now trust information from social media almost as much as national news outlets."