10 Killer SEO Landing Page Tips

Posted: June 10, 2013

Keywords for SEO are dead, according to Grant Simmons with SearchEngineWatch.com. He promotes intent-content to be sure folks who click on Google/Bing results that lead to your website become engaged and interact with your business. Learn his CRED. Connect with intent by offering a user what they expect. Resolve (initial) user query, give the user an answer to his/her query. Engage the user by sending user signals to search engines.

Keywords for SEO are dead, according to Grant Simmons with SearchEngineWatch.com. He promotes intent-content to be sure folks who click on Google/Bing results that lead to your website become engaged and interact with your business. Learn his CRED. Connect with intent by offering a user what they expect. Resolve (initial) user query, give the user an answer to his/her query. Engage the user by sending user signals to search engines.

When we talk landing pages, most online marketers think pay-per-click, where the input of a destination URL into Google's or Bing's paid search offerings allow marketers to drive keyword-targeted traffic to (hopefully) optimized pages.

My previous article extolling the death of keywords talked about developing intent-based topics and building content that connects with those topics – intent to content.

Read entire article 10 Killer SEO Landing Page Tips on Search Engine Watch