Evergreen Content for Photography Websites
Posted: June 16, 2020
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Photographers have often been told that they need to have a blog on their website to increase SEO ranking. But at the end of the day, most photographers aren't writers and they have a hard time keeping fresh content on the blog. That's where evergreen content can come into play. The simplest definition of evergreen content is content that remains relevant for a long period of time. As a photographer, you should get to know and understand it, because it may become your best friend for keeping your blog current and SEO friendly.
Charlie Moss, photography journalist and contributor to Digital Photography School, shares helpful tips for photographers to create evergreen content for their blog.
It’s always hard to know what to write on a photography blog, isn’t it? You start a blog on your photography website because you’ve been told it’s good for SEO, but then you get stuck on what content to create, and your blog gets neglected. So, I’m going to give you some ideas for creating evergreen content that you can put into practice right now to improve your website, help your readers, and
start working on your SEO.
What is evergreen content?
In the same way that evergreen trees stay green all year round, evergreen blog posts stay relevant to readers for a long time. They should stay relevant to readers no matter the season, and, ideally, stay relevant for several years without any serious updating.
By creating evergreen content, you can create a website that pulls in visitors all year round and encourage search engines to rank you highly.
Read the entire article,
Helpful Tips for Creating Evergreen Content for your Photography Website, on
Digital Photography School.