POMA and Mossy Oak Announce Pinnacle Award Winners

Johnstown, PA – August 11, 2020: The Professional Outdoor Media Association’s (POMA) 2020 Pinnacle Award honorees were announced by Jake Meyer, Public Relations Manager at Mossy Oak, during POMA’s Virtual Conference on Tuesday, August 11. Mossy Oak has been the presenting partner of the Pinnacle Awards since the program’s inception in 2008, and this year they were joined by Duluth Pack.

The Pinnacle Awards honor content creators for remarkable achievement in traditional outdoor sports-focused communications, including writing, photography/illustration/art, and broadcasting as well as content focused on wildlife conservation.

“The outdoor media has always been a key part of what we do,” stated Toxey Haas, founder and CEO of Mossy Oak. “We started our company with their help and we’ve grown it with the same. They’re our business partners as well as our friends.”

“We’re proud to sponsor the Pinnacle Awards to recognize the best of the best every year,” Ben Maki, Mossy Oak’s Chief Marketing Officer, added. “It’s an important way to reward excellence in outdoor journalism and encourage more in the future.”


Winner – Keith Crowley “Danger in Yellowstone”, Hawke Optics – Hawke Life
Outstanding Achievement – Keith Crowley, “Falls Bear”, Hawke Optics – Hawke Life

Winner – Richard Bernier, “Gleanings from 50 years on the Whitetail Track for Reviewers”, Big Whitetail Consultants
Outstanding Achievement – Kristine Houtman, “Why Women Hunt”, Wild River Press of Oregon

Winner – Nick Hoffman, “Nick’s Wild Ride – Full Curls and Float Planes”, Outdoor Channel
Outstanding Achievement – Ryan Gresham, “The 24-Hour Antelope”, YouTube

Winner – Michael Fernald, “The Land Between the Lakes”, NWTF TV
Outstanding Achievement – Paul Wait, “Hunter Recruitment”, Delta Waterfowl Magazine

Winner – Shane Townsend, “Fly for a Try: A Day on Scotland’s Famed River Tay”, Hatch Magazine
Outstanding Achievement – Tom Keer, “A Bunny Pulpit”, Outdoor Life Magazine

Winner – Ken Perrotte, “Mentor Young Hunters”, Fredericksburg Freelance Star
Outstanding Achievement – Phil Phillips, “Antis Cry to Close Hunting as Grizzlies Expand Range”, NRA’s Hunters’ Leadership Forum website

About POMA:

POMA works with its media members and Corporate Partners to foster excellence in communications at all levels. POMA helps its members build their businesses, connects media and industry, promotes fair and honest communication, and mentors the next generation of outdoor sports communicators. www.professionaloutdoormedia.org

For further information contact:
Shelly Moore, Membership Director

About Mossy Oak

Haas Outdoors Inc. headquartered in West Point, Miss., was established in 1986 and is home of Mossy Oak. Mossy Oak specializes in developing and marketing modern camouflage designs for hunters and outdoorsmen. Mossy Oak patterns can be found on a multitude of products worldwide. Haas Outdoors Inc. is the outdoor industry leader in modern camouflage design, international licensing and marketing. Haas Outdoors Inc. markets its services and products under widely recognized brands including: Mossy OakBioLogicMossy Oak ProductionsMOOSE MediaNativ Nurseries, and Mossy Oak Properties.