Bonefish & Tarpon Trust’s mission is to conserve bonefish, tarpon and permit-the species, their habitats and the larger fisheries they comprise. As a science-based organization, BTT pursues this mission across the southeastern US, Gulf of Mexico, and Caribbean through research, conservation, education and advocacy.
“We thank Mossy Oak Fishing for becoming a Gold Sponsor and appreciate its commitment to conservation,” said Jim McDuffie, BTT President and CEO. “Mossy Oak Fishing’s generous support will help us pursue our mission of conserving bonefish, tarpon, permit, and their habitats for generations of anglers to come.”
Two organizations, both inspired to leave a lasting legacy of conservation, will now work together to support aquatic wildlife and their habitats. BTT is committed to ensuring the health and conservation of marine resources.. Combining the BTT mission with Mossy Oak’s mission to help people live their best life outdoors is the epitome of an effective partnership that will benefit wildlife and the anglers.
“Mossy Oak has always made the health of wildlife and their habitat the highest priorities in the lifestyle we live at Mossy Oak,” said Ben Maki, Senior Vice President and Chief Marketing Officer of Mossy Oak. “Those same priorities carry over into every decision we make for Mossy Oak Fishing. We spend far more time and effort giving back to creation than we do taking from it. That’s what conservation is all about and that’s what Bonefish & Tarpon Trust is all about.”
Mossy Oak launched its first fishing pattern, Elements Agua, at the ICAST show in July 2017. Since then, Elements Agua has been named the official pattern of B.A.S.S., Major League Fishing, and the Bass Pro Collegiate Bass Fishing Series. In addition, Mossy Oak Fishing is the title sponsor of the Bassmaster High School Tournament Series and a proud partner of the Coastal Conservation Association. In conjunction with the launch of Elements Agua, the Mossy Oak Fishing Team has continued to grow since the additions of Kevin VanDam (Team Leader), Jordan Lee, Ott DeFoe, Greg Hackney, Brandon Palaniuk, Bill Lowen, Gerald Swindle, Matt Lee, Johnnie Candle, and Mark Davis.
Established in 1986, Haas Outdoors Inc. is headquartered in West Point, Miss., and is home of Mossy Oak. For more than 30 years, Mossy Oak has been a leading outdoors lifestyle brand that specializes in developing and marketing modern camouflage designs for hunters and outdoors enthusiasts. The Mossy Oak Brand and patterns can be found on a multitude of products worldwide. Haas Outdoors Inc. is the parent company of Mossy Oak, BioLogic, Capture Productions, MOOSE Media, Nativ Nurseries, Nativ Living, GameKeepers, GameKeepers Kennels, Mossy Oak Propertiesand Mossy Oak GO.Mossy Oak is the official camouflage of the National Wild Turkey Federation, Ducks Unlimited, Quality Deer Management Association, and Mack’s Prairie Wings and the official pattern of the NRA, B.A.S.S., MLF and Cabela’s Collegiate Bass Fishing Series.
Public Relations Manager
Ph: 662-494-8859 x2216