WEST POINT, MS – Mossy Oak is excited to announce a unique partnership with FUSE Integrated Technology, making Mossy Oak the master licensor of all of FUSE’s patents for use across various product applications. The activation of this partnership will provide FUSE Technology on a variety of Mossy Oak-branded products in the hunting, fishing, and outdoor lifestyle markets.
“Mossy Oak is very excited to be the master licensor of all FUSE Technology and to bring extreme value-based technology to multiple product categories found in the market today,” said Chris Paradise, Senior Vice President and Chief Sales Officer of Mossy Oak. “This technology, coupled with Mossy Oak’s industry-leading patterns and brand, will further enhance products by delivering extreme value and innovation to consumers.”
FUSE’s broad portfolio of technological patents accomplishes a variety of needs like illumination, customization, personalization, heating, cooling, dehumidification, item tracking, audio, and much more. The exclusive deal between Mossy Oak and FUSE combine the strength and recognition of Mossy Oak’s brand and industry-leading camo patterns and FUSE’s technological applications to reach customers in the fishing, hunting and outdoors lifestyle markets with products they need and use.
“FUSE is very excited about our new partnership with Mossy Oak,” said Bill Benton, President, and CEO of FUSE, LLC. “Mossy Oak will be our Exclusive Activation Partner for bringing FUSE’s Integrated Technology and life-enhancing innovations to the outdoors industry. Family, conservation, and love of the outdoors are just a few of the shared values that make a great platform for our partnership.”
To learn more about FUSE, visit fuseitp.com. To learn more about Mossy Oak, visit www.mossyoak.com or to enjoy free, timely, and entertaining outdoors content, stream all of Mossy Oak’s free, ever-growing library of videos through Mossy Oak GO at https://go.mossyoak.com.
FUSE LLC is an official licensor to Haas Outdoors Inc. Established in 1986, Haas Outdoors Inc. is headquartered in West Point, Miss., and is home of Mossy Oak. For more than 30 years, Mossy Oak has been a leading outdoors lifestyle brand that specializes in developing and marketing modern camouflage designs for hunters and outdoors enthusiasts. The Mossy Oak Brand and patterns can be found on a multitude of products worldwide. Haas Outdoors Inc. is the parent company of Mossy Oak, BioLogic, Capture Productions, MOOSE Media, Nativ Nurseries, Nativ Living, GameKeepers, GameKeepers Kennels, Mossy Oak Properties and Mossy Oak GO. Mossy Oak is the official camouflage of the National Wild Turkey Federation, Ducks Unlimited, Quality Deer Management Association, and Mack’s Prairie Wings and the official pattern of the NRA, B.A.S.S., MLF and Cabela’s Collegiate Bass Fishing Series.
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