Industry Day at the Range™ Announces TrueTimber to Return as Official Camo and Clothing Sponsor for 2020

LAS VEGAS, N.V. – December 10, 2019–Industry Day at the Range staff is sticking with camo for the 2020 event. TrueTimber is set to return as the Official Camo and Clothing Sponsor of the 15th annual Industry Day at the Range. The event takes place Monday January 21, 2020 from 8:30 a.m. to 4:30 p.m. at the Boulder Rifle and Pistol Club in Boulder City, Nevada where the staff will be sporting the best gear and patterns TrueTimber has to offer.

The Las Vegas desert climate can be as harsh and unpredictable as any. The TrueTimber Pulse Soft Shell lineup is constructed with 100% polyester material designed to block out wind and water, making it the perfect fit for users facing unexpected changes in weather. The Industry Day Staff will be provided TrueTimber Pulse Soft Shell clothing in the widely popular and versatile Strata pattern.

“We are thrilled to be working with the Industry Day at the Range team again and ensure they have top of the line clothing for the event,” said TrueTimber CEO Rusty Sellars. “The Pulse lineup continues to prove itself as each season goes by and we love this opportunity to get extensive exposure and put our most popular products and patterns in front of such an impressive audience.”

Industry Day is the premier shooting event in the industry, giving media, influencers and buyers the opportunity to shoot and test new products for the upcoming year. The press coverage, content created, and social media reach generated immediately and throughout the year from this single pre-SHOT event make it a can’t miss for all brands and products. Invited media and buyers are encouraged to act on their invitation as attendee registration is close to capacity.

About TrueTimber

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring 27 distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest growing camouflage companies in the world. For more information about TrueTimber, visit

About Industry Day at the Range

Industry Day at the Range is owned and operated by CMG Marketing & Events and Triple Curl Advertising and PR. Held annually the day before the opening of SHOT Show®, Industry Day at the Range provides members of the press as well as retail, wholesale and law enforcement purchasing agents the opportunity for hands-on testing of firearms, ammunition and related accessories being introduced to the consumer market during SHOT Show. The National Shooting Sports Foundation is the title sponsor of Industry Day at the Range.

Media Contact
Kelsey Puryear
Industry Day at the Range