Industry Day at the Range™ Announces Final Days of Registration and Invites Exhibitors to Sign Up Now

LAS VEGAS, N.V. – October 13, 2020 – Industry Day at the Range, the largest and most influential one-day shooting and demo event in the hunting and shooting sports industry, has announced that limited exhibitor spaces and shooting lanes are available for companies wishing to showcase their products to over 1,800 invited buyers and members of the media and.

The 16th annual Industry Day at the Range will take place at the Boulder Rifle and Pistol Club in Boulder City, Nevada on Monday, January 18, 2021 from 8:30 a.m. to 4:30 p.m. Every year, many of the industry’s most well-known brands, manufacturers and organizations come together to give media and buyers an opportunity to test and evaluate new products. There are shooting lanes for all firearms types, tents for non-shooting companies and ample space for on and off-road vehicles and other product demonstrations.

Available spaces include:

  • 25 yards
  • 200 – 500 yards
  • 100 – 1,000 yards
  • Full Auto
  • Non-shooting
  • Archery/Airgun

Sponsors and exhibitors begin to receive media coverage the moment Industry Day at the Range begins on January 18, and it continues during SHOT Show and throughout the year. Exhibiting manufacturers get a jump on their competition with early exposure to their most important accounts and have a chance to receive exclusive coverage from print, digital, broadcast and social media outlets. Industry Day at the Range exhibitors do not need to exhibit at SHOT Show in order to participate.

For those interested in exhibiting in 2021, exhibitor spaces are extremely limited and approaching sell-out. Potential participants are encouraged to register as soon as possible. Exhibitor registration is expected to close on November 6, 2020 or when spaces sell out.

More information can be found at

About Industry Day at the Range

Industry Day at the Range is owned and operated by CMG Marketing & Events and Triple Curl Advertising and PR. Held annually the day before the opening of SHOT Show®, Industry Day at the Range provides invited members of the press as well as retail, wholesale and law enforcement purchasing agents the opportunity for hands-on testing of firearms, ammunition and related accessories being introduced to the consumer market during SHOT Show. The National Shooting Sports Foundation is the title sponsor of Industry Day at the Range.

Media Contact
Kelsey Puryear
Industry Day at the Range