fred bear archery and bowhunting award POMA ATA

The Professional Outdoor Media Association (POMA) and the Archery Trade Association (ATA) created the POMA/ATA Archery & Bowhunting Communicator Award.

The award recognizes extraordinary achievements made in archery-related journalism and in support of the archery sports as defined by the career of Fred Bear.

Through POMA and ATA, media professionals and archery industry leaders partnered to choose the legendary communicator whose career and commitment to archery define the award and its future recipients.

The Hat

The symbol of the Fred Bear Archery & Bowhunting Communicator Award is a bronzed, signature Fred Bear Borsalino hat, complete with turkey feather and Pearly Everlasting wildflower adorning the hatband.

When the hat was presented to the first Fred Bear Award recipient, James Dougherty, he said, “I’ve always wanted one of Fred’s hats. Now, I finally have one.”

POMA President Kevin Tate presents the Fred Bear Award to Bill Krenz’s widow Sherry.

Fred Bear Award Honorees

Honoring Journalistic Excellence and Personal Commitment to the Archery Sports

2012 – Bill Krenz

2011 – Chuck Adams

2010 – Dwight Schuh

2007 – Jim Dougherty

Nominate a Journalist

Nominations for the Fred Bear Archery & Bowhunting Award are accepted from outdoor industry professionals year-round. To nominate a journalist, simply complete the online nomination form.