Beginning on November 19, more than 20,000 FFL stocking dealers with accounts at GunBroker.com will receive the exclusive “inside intel” digital newsletter FFL Unleashed. It will deliver actionable advice, intelligence and market data to assist FFL dealers who sell new-in-the box guns as well as used gear on-line in building sales, tapping new markets, cutting labor costs, increasing efficiency, and boosting productivity.
GunBroker.com founder and CEO Steve Urvan said, “Three words clearly state the purpose of FFL Unleashed: Optimize Your Business. Each issue will share exclusive market intelligence mined from GunBroker.com’s terabytes of consumer transactional data. We’ll analyze this data to extract valuable trends and insights and share it with FFL dealers. With hundreds of thousands of transactions each month, we don’t just take the pulse of the industry, we are the pulse of what’s hot in the shooting sports world!”
Additionally, each FFL Unleashed will cover best retail and online marketing practices; industry research, news, and announcements; legislative and compliance updates; and breaking intel on makes, models and recalls. Articles, videos, and tutorials will explore ways to increase productivity and revenue with easily accessed assistance from the GunBroker.com ToolBox.
Urvan adds, “For more than 15 years, FFL dealers and GunBroker.com have been successfully working together to grow their businesses and expand the shooting sports industry. We believe the future holds even greater opportunities, and FFL Unleashed is one way we will help them realize additional value in their businesses.”
FFL Unleashed will be compiled and distributed monthly by GunBroker.com. FFL dealers who wish to receive FFL Unleashed can subscribe by establishing an account at http://www.gunbroker.com/
- Launches November 19, 2014
- Available exclusively to FFL stocking dealers with accounts at GunBroker.com
- Launch circulation—20,000-plus FFL dealers
- Initial monthly distribution via e-mail, backed by archival website
- Website at: www.FFLUnleashed.com
GunBroker.com is the world’s largest gun auction website. Launched in 1999, GunBroker.com is an informative, secure and safe way to buy and sell firearms, ammunition and hunting/shooting gear online. GunBroker.com promotes responsible ownership of guns and firearms. Aside from merchandise bearing its logo, GunBroker.com sells none of the items listed on its website. Third-party sellers list items on the site and Federal and state laws govern the sale of firearms and other restricted items. Ownership policies and regulations are followed using licensed firearms dealers as transfer agents.
Kim Emery: firstname.lastname@example.org
SALES: To learn more about advertising in FFL Unleashed, contact Media Lodge: